New Signature is pleased to announce the launch of Ask Herzl.com.
Ask Herzl, a project of the Israel on Campus Coalition, is a central hub for ready-to-run Israel programming, a venue to share best practices in the form of How-To Guides, and a place to search for the right speakers for your events. It also connects students and professionals around the country who are working on similar initiatives and facing similar challenges to collaborate and share ideas.
Ask Herzl looks to address a core challenge for college organizations, “How do we maintain knowledge and sustain program momentum after the student leaders graduate?” New Signature performed extensive user research to help understand the requirements of this problem space. The discovery phase culminated in a set of functional wire frames that allowed the ICC team to visualize the proposed solution.
Our technical team evaluated a host of options to implement the website. New Signature recommended that Ask Herzl.com be implemented using the Ruby on Rails web application framework. This development technology allowed for rapid iteration and reduced development timelines, moving the project from approved design to production application in under 8 weeks.
New Signature provides a range of Strategy, Design, and Development services. Please contact us if you are interested in learning how we can work together.