New Signature is excited to announce the Lowy Institute website redesign launch.
Ranked as Australia’s top think tank, the Institute provides high-quality research and distinctive perspectives on the trends shaping Australia and the world and fresh policy options on these questions. The Lowy Institute commissioned New Signature to create a website design that reflects their global reach.
Our team spent extensive time analyzing their current website, visitor analytics, and usage patterns. This work led to a series of strategic recommendations for the redesign project. All subsequent design and development effort took place with this larger strategic framework.
- Like many think tanks, the Lowy Institute had been using a legacy “subject based” taxonomy to organize web content. We recommended a revised classification structure that divided their publications into Issues, Regions, Experts, and Program. The site navigation and search are designed for professional users to quickly “drill” to topics of interest.
- The content is “interconnected” to allow for rapid transitions between topics. This encourages the user to explore the range of Lowy Institute publications.
- The Lowy Institute covers a large geographical area with extensive research on the Asia Pacific region. The redesigned site incorporates Google Translare for effortless translation of content into 16 Different languages.
About the Lowy Institute
The Lowy Institute is an independent, nonpartisan international policy think tank located in Sydney, Australia. The Institute hosts debates and discussions within Australia and internationally. The Institute’s vision is an open Australia, engaged with the world. Their work is inspired by the knowledge that Australia’s future depends on our capacity to understand, and respond to, a rapidly changing world. They know that Australian views and ideas can make a real contribution to dealing with global challenges.
The website can be viewed here: LowyInstitute.org
About New Signature
New Signature provides a range of Strategy, Design, and Development services. Please contact us if you are interested in learning how we can work together.